Data centres are becoming one of the most important new sources of electricity demand globally, driven by cloud expansion, AI training, and inference workloads. Longspur argues that while efficiency gains are meaningful, they are unlikely to offset the scale of demand growth, especially as cheaper and more efficient computing tends to unlock even more usage. That is creating a major opportunity across storage, solar, hydrogen, geothermal, and carbon removal, while also opening a new lane for experienced power developers to move into data centre development itself.